The Space
The Norfolk and Western Railroad built this hotel in a wheat field on a hill overlooking downtown Roanoke in 1882, part of a plan to turn the small town of Big Lick into a real city, and the building has been rebuilt and expanded across nearly a century and a half since. A 1938 redesign by architect Knut W. Lind gave the hotel its current Tudor Revival look, the version most couples touring it today will recognize from photos of the property.
The hotel closed in 1989, having operated continuously since 1882, when Norfolk Southern deeded it to Virginia Tech for a symbolic $65,000. A 1992 grassroots campaign called Renew Roanoke raised just over $5 million toward reopening it, with Norfolk Southern adding another $2 million, and the resulting $28 million restoration brought the hotel back on April 3, 1995, alongside a new 63,000-square-foot conference center built next door.
Capacity & Layout
The Roanoke Ballroom holds up to 1,600 guests across 14,400 square feet, a scale built for the largest weddings rather than an intimate gathering, and the property backs that capacity with 34 separate meeting rooms beyond the main ballroom. For a couple planning a big guest list, that ballroom size means the room itself will not be the limiting factor. Smaller weddings have real options too, since the 34 additional rooms give a couple a scaled-down space instead of one oversized hall.
Reception options extend beyond the ballroom to the Regency Room, an AAA Four Diamond dining space, and the Palm Court, whose ceiling was painted to show the constellations as they appeared the day the first train reached Roanoke in 1852. That level of detail, a ceiling tied to a specific historical date rather than generic stars, is the kind of thing a couple can point to for guests who ask what makes the room worth the visit.
Amenities
With 329 guest rooms, including 18 suites, the hotel can house the wedding party and most of the guest list on site, which matters for a couple who wants the reception and the after-party to stay inside one building rather than sending everyone out to a chain hotel down the road. On-site parking is available along with a shuttle running from self-parking to the main entrance, useful for guests arriving after dark.
Meeting and reception spaces run on high-speed fiber and Ethernet with advanced audio-visual systems and video conferencing built in, infrastructure originally meant for conferences but equally useful for a wedding’s sound and lighting needs. The hotel’s original Czech-made chandeliers and antique-filled lobby carry through into these spaces, so the technical backbone sits underneath rooms that still look and feel like 1938.
Location & Getting There
The hotel sits in downtown Roanoke’s Gainsboro neighborhood with an enclosed walkway connecting it to the Taubman Museum of Art, and Roanoke Regional Airport is roughly 5 miles away, an easy final leg for guests flying in. Being downtown means guests have restaurants, museums, and hotels within walking distance rather than needing a car for everything during the weekend.
The Roanoke Ballroom’s scale and hard architectural surfaces, tall ceilings, chandeliers, and a room built to hold 1,600 people, call for a sound system built for a large room rather than an intimate one, while the smaller Regency Room and Palm Court need a more contained setup: a DJ working here has to choose equipment based on which of the hotel’s very different rooms is hosting the reception.
Why Couples Book Dow Oak Here
You only get one reception at this venue, so it should be run by a team that already knows how to make a room like it work:
- We have actually performed at this venue, so we plan for its sound, layout, and flow instead of guessing on your night
- One team for your DJ and MC, photo booth, and custom lighting, on a single plan and one contract
- Backup DJs scheduled and on call, with your full plan shared across our team
- An online planning portal plus a planning call before the day
- More than 3,000 five-star reviews on The Knot, WeddingWire, and Google
- Transparent pricing with no hidden fees, and just $400 reserves your date
Wedding DJ FAQ
Have you performed at this venue before?
Yes. Every venue in our directory is one we have actually worked, so we already know how to set up, light, and run the room for a wedding, from ceremony sound to the last dance.
How much is a wedding DJ?
Your price depends on your date, your area, and add-ons like a photo booth, uplighting, or ceremony sound. Pick your date on our pricing page and you will see your exact price, and just $400 reserves your date.
Do you provide lighting and a photo booth too?
Yes. One team handles your DJ and MC, color-matched uplighting, and a modern photo booth on a single plan.
What happens if our DJ has an emergency?
We always have trained backup DJs scheduled and on call, with your full plan shared across our team, so someone can step in seamlessly.
How do we book you?
Check your date using the form on this page. We confirm availability, send your pricing, and a $400 retainer reserves your date.
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Fill out the form and a real member of our team reaches out, usually the same day. No call center, no pressure.
- Backup DJs & photo booths on call 24/7
- Just $400 reserves your date
- Free setup and teardown, every time
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